Activity-wise Expenditure Incurred for Celebration of International Day of Yoga (IDY) in India (2016) | |
Activity | Funds |
Earmarked | |
(In Rs.) | |
1. Main Event at Chandigarh | |
2. Yoga Apparel | |
I. Procurement of T-shirts | |
II. Additional T-shirts | |
III. Procurement of Yoga Mats | |
IV. Design of Yoga Apparel | |
Total | |
3. Media Publicity | |
I. Telecast of IDY Spots through various TV Channels | |
II. Telecast of 10 Yoga Aasana Clips | |
III. Community Radio | |
IV. Digital Cinema theatres | |
V. Pvt. FM Radio | |
VI. AIR Stations | |
VII. Outdoor Publicity of IDY 2016 | |
VIII. Additional Outdoor Publicity in Delhi at Public Utility Sites | |
IX. Telecast of 60 sec. Clip on Declaration of International Day of Yoga (21st June) | |
X. Broadcast of Yog Geet | |
XI. Broadcast of 10 sec. Clip for Google Hangout on IDY (Baba Ramdev, B.K. Shivani, Hospitality at Vigyan Bhawan, Booking at Vigyan Bhawan | |
XII. Newspaper Advertisement | |
XIII. Publicity through DTC Buses | |
IVX. Development of IDY Posters | |
VX. AYUSH Publicity through article in India Today Magazine | |
VIX. Media Persons to Chandigarh | |
VIIX. Telecast of Video Spots on IDY during the Programme Yoga for Good Health by NE Region Doordarshan Guwahati. | |
Total | |
4. Yoga Olympiad by NCERT and other Online Contests | |
I. Yoga Olympiad by NCERT | |
II. Online Yoga Selfie Contest | |
III. Online Caption Contest | |
IV. Online Yoga Quiz Contest | |
V. Online Video Contest | |
VI. Online Essay Contest | |
Total | |
5. Support to Yoga Events | |
I. IDY Event at Connaught Place by Rahgiri Foundation through NDMC | |
II. Yoga on Wheels | |
Total | |
Grand Total |